When I was at the Fitness Info Summit a few weeks ago, I decided to do an experiment in fitness marketing.There were three things I wanted to do:1 – Find out which people were the big action takers2 – Find out why many people don’t take the action needed to get something wanted.3 – Show [...]

Why did Randy Schroeder leave Agel? Is it true that Darren Larsen (Mona Vie’s CEO) paid him $8-$15 million to pry him away from Agel? Did Randy join Mona Vie because they have a better marketing/compensation plan? Did he leave Agel because the company’s management has an aversion for internet marketing?
These are some of the [...]

Since the restoration of 1974, gold, as a method of trade, investment and expenditure has caught on amongst a lot of people. While this is largely due to the fluctuating value of the dollar and the fact that return over investment is quite huge on gold, it is also true that buying gold is not [...]

Fitness marketing strategies don’t typically include outsourcing, but this is HUGE! Let me explain.What is outsourcing?Essentially, outsourcing involves paying other companies or individuals to take on the responsibility of completing certain tasks on your behalf. Why is outsourcing important?Simply put, by outsourcing some of your work to others, you’ll inevitably have more time to focus [...]

Business meetings are usually viewed as not being very enjoyable and are often considered to be little more than a necessary evil at many corporations. Yet corporate event planning professionals know that there are a good number of business entertainers who can enliven an otherwise dreary meeting and provide meaningful content at the same time.
The [...]

The technology that is associated with warehouse storage systems has improved dramatically in the last few years. There are now automated warehouse management systems (WMS) and robot forklifts that are guided by laser lights. There are numerous types of storage options that are better designed to not only improve space utilization but also efficiency.
Pallet racking [...]